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Content Marketing for Digital Commerce

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8 March, 2016

Content Marketing for Digital Commerce

Episerver and Econsultancy

A maturity index for UK’s top five retailer sites

Smart B2C and B2B companies are already using content marketing to drive ecommerce journeys. The value of content in ecommerce lies in helping customers make buying decisions beyond features and functions. To access how top ecommerce sites are tackling the content experience, we’ve compared their performance based on a set of criteria.

Download the report to see how these brands compare:

Scotts Menswear

Littlewoods

B&Q

Lastminute

Massey Ferguson

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