Reports

The Knowledge Guide to Social Video Streaming

Please login or register to download the report

3 November, 2016

The Knowledge Guide to Social Video Streaming

Groovy Gecko & Digital Doughnut

Mark Zuckerberg believes we are entering the new golden age of video, telling BuzzFeed: “I wouldn’t be surprised if you fast-forward five years and most of the content that people see on Facebook and are sharing on a day-to-day basis is video.” This could go some way towards explaining why Cisco believes that video is set to account for 80% of the world’s internet traffic by 2020.

This guide provides an overview of the recent developments in social streaming and outlines how live video can be used by brands to deliver immersive experiences that engage consumers, with a particular focus on Facebook. It makes the case for which types of video content are suitable for live broadcast, what’s the optimum length for your live streams, and outlines the marketing processes required to deliver substantial audiences for your live video content.

This report is available free to members, either login to your account or register to download now. Free membership enables full access to our knowledge centre.

Login to Download Register to Download

Latest reports

See all
Email Campaign Planner - Q1 2017

Email Campaign Planner - Q1 2017

Ungapped
Ungapped
Read more
Report: Twitter Trends UK - December 2016

Report: Twitter Trends UK - December 2016

Sotrender
Sotrender
Read more
How to Keep pace with Mobile Consumer Expectations

How to Keep pace with Mobile Consumer Expectations

Sitecore
Sitecore
Read more
Thinking Beyond, and Before, the Abandoned Cart

Thinking Beyond, and Before, the Abandoned Cart

Sitecore
Sitecore
Read more
Best Practices for Highly Effective Websites

Best Practices for Highly Effective Websites

Sitecore
Sitecore
Read more