Reports

Why do sales fail to hit their quota even though marketing is reaching their lead generation goals?

Please login or register to download the report

10 November, 2016

Why do sales fail to hit their quota even though marketing is reaching their lead generation goals?

Bpm’online

A practical guide on how to better align your marketing and sales teams and achieve sustainable business growth.

Have you ever experienced a situation when meeting and exceeding lead generation targets by marketing did NOT help sales hit their quota? So what might be the reasons of such a gap and how do you find where the flaw is? This eBook from bpm’online provides an in-depth analysis of the situation and demonstrates how to break down the “silos” and connect the dots between marketing and sales.

Download the eBook and learn what the key steps to becoming a well-aligned organization are!

Key Findings:

  • How better alignment of marketing and sales metrics can boost productivity and efficiency

  • Focus marketing and sales metrics to achieve common revenue goals

  • Combining marketing and sales efforts is the critical aspect for developing successful lead generation and customer acquisition strategies

This report is available free to members, either login to your account or register to download now. Free membership enables full access to our knowledge centre.

Login to Download Register to Download

Latest reports

See all
On Demand Video: Reviews and Google - Everything You Need To Know

On Demand Video: Reviews and Google - Everything You Need To Know

Trustpilot
Trustpilot
Read more
On Demand Video: How Three Mobile use online reviews to #makeitright

On Demand Video: How Three Mobile use online reviews to #makeitright

Trustpilot
Trustpilot
Read more
The Business Case For Context Marketing

The Business Case For Context Marketing

Sitecore
Sitecore
Read more
How To Personalise Your Website To Boost Conversions

How To Personalise Your Website To Boost Conversions

Sitecore
Sitecore
Read more
10 Personalisation Tactics

10 Personalisation Tactics

Sitecore
Sitecore
Read more