Bill MacDonald, Business Director, Karmarama
Bill started his career in Toronto building brands for the likes of UPS and Clarica (Investments & Insurance) at Ammirati Puris in Toronto.
After a six year stint on the Coors Light account at Draft FCB he upped stakes and moved to Qatar where he led integrated teams on the International Bank of Qatar, and later Qatari Diar at DDB. Realising the future was digital and that technology was shaping the world around him Bill moved to London where he took a role with Iris leading a cross agency team from an embedded position at Philips that delivered a (multi-brand) pan-European product launch.
Years launching websites, brands, and marketing programs for Bacardi, Starbucks and Nokia at Wunderman lead Bill to Karmarama, where he leads an account group delivering digital solutions to a client list that includes British Telecom, British Gas, and Forevermark, among others.