Annabel has over 15 years’ experience in the retail industry. Much of this was gained at Tesco, where she led teams delivering step change, multi-channel projects, including launching the first grocery app and mobile websites, as well as developing and launching grocery subscriptions in the UK. As Director of Consulting at eCommera, she works with clients to develop strategic eCommerce and multi-channel growth plans. About eCommera eCommera is a retail specialist that delivers on the promise of technology for global retailers and brands, enabling them to realise their ideal customer experience. We are passionate about retail and that permeates everything that we do - whether we are helping clients like Berghaus to deliver an enhanced UX, working with Clarins to launch sites in over 25 markets, or putting our heads together with the team at Asda-Walmart to deliver their next innovation. eCommera is part of Dentsu Aegis Network, supporting 33,000 customers across 145 markets. Visit www.ecommera.com to find out more