"Academica Group brings Full Cycle Marketing™ to the Higher Education sector. We offer independent objectivity and market insight based on decades of consumer research, strategic marketing and technology expertise in the education sector.
Academica Group conducts the largest, most comprehensive post-secondary consumer research study in North America: our annual university and college applicant survey, the UCAS. We have just completed our twelth annual survey of 200,000 higher education ..."
"Academica Group brings Full Cycle Marketing™ to the Higher Education sector. We offer independent objectivity and market insight based on decades of consumer research, strategic marketing and technology expertise in the education sector.
Academica Group conducts the largest, most comprehensive post-secondary consumer research study in North America: our annual university and college applicant survey, the UCAS. We have just completed our twelth annual survey of 200,000 higher education applicants.
Philip leads the innovation team at Academica. This included developing a continuum of Higher Education research products that can be accessed in real time and building web and social content management platforms for Higher Education based on open-source (e.g. Drupal and Open Social) platforms. Academica's overall focus is to develop a fully integrated online and offline marketing approach for the Higher Education sector.
Post Secondary Education Expertise
We have worked with hundreds of universities, colleges, foundations and policy makers on projects ranging from consumer research and program evaluation to brand strategy, integrated marketing communications planning, recruitment campaigns, online service delivery and medium to large scale wen projects.
Established Benchmarks
Our extensive work conducting quantitative and qualitative stakeholder research for colleges and universities provides us with context to interpret research findings. Only Academica Group can provide you with the in-depth proprietary research data we have gathered over the past 14 years surveying applicants to higher education."
Job title:
Chief Innovation Officer at Academica Group Inc
Company Name:
Bliss International Group
Last Login:
13-Jun-12
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Location
Canada
Skills
Academica's core competencies are research, strategy, creative and web development.
