"Experienced leader in the areas of marketing strategy, production & operational implementation. Well equipped in providing innovative solutions while leveraging ongoing business activity.
Focused career on delivering marketing services, creative collateral, printing & mailing services, campaign management, web site development, set up and execution of online engagements, e-mail, direct mail, social media, response tracking and strategic planning.
Expert abilities in harnessing ..."
"Experienced leader in the areas of marketing strategy, production & operational implementation. Well equipped in providing innovative solutions while leveraging ongoing business activity.
Focused career on delivering marketing services, creative collateral, printing & mailing services, campaign management, web site development, set up and execution of online engagements, e-mail, direct mail, social media, response tracking and strategic planning.
Expert abilities in harnessing technology and assessing business needs, creating communication plans and testing agendas, and managing integrated campaign production deployment.
Detailed, hands on leader experienced in adhering to brand standards across multiple channels, collaborating in a matrix organization, managing staff, conducting vendor search, developing service level agreements and carrying out contract negotiations. Strategic in production deployment, developing test plans and improving the learning agenda by interpreting response results and presenting recommendations to senior leadership and stakeholders.
Always seeking to contribute in improving the marketing production management aspect of fast paced, multi-channel direct response marketing division while achieving business goals and stellar response results."
Job title:
Integrated Marketing Management Professional with Membership Development and Direct Response Campaign Experience
Company Name:
Marketing Operations & Digital Strategy
Last Login:
07-Aug-12
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Responsibilities:
Direct response campaign and social media manager skilled in a variety of implemention tactics
Location
United States
Skills
Marketing Professional • Managerial Experience • Team Leadership • Process Improvement • Strategy Development •Campaign Execution • Print, E-mail, Digital & Event Marketing • Campaign Design • Customer Segmentation • Membership Acquisition & Renewals • Lead Management • Research & Analysis • New Business • Channel Development • Product Testing & Response Tracking • Vendor, Budget & Cost Management • Integrated Web Deployment and Social Media Strategy
